John is an experienced academic leader, artist and research lab director with over 20 years of expertise in teaching, curriculum design, academic research, leadership, and industry collaboration. He holds a practice-based PhD and is a Professor of 3D Visualisation within the Faculty of Arts, Design, and Architecture at the University of New South Wales (UNSW) Sydney. As the founder and director of the 3DXLab, a pioneering and world-leading multi-disciplinary immersive futures research lab, John leverages cutting-edge creative technologies to conduct arts-led computer visualisation research. His work explores novel applications of 3D visualisation using creative technological approaches, including 3D computer animation, VFX, 3D volumetric video, and XR.